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How To Create a Customer Feedback Survey (And Why)

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Nine out of ten customers read reviews before making a purchase. In a world of instant gratification and anonymous feedback, bad reviews can be an Achilles heel for many businesses.

But reviews are only one side of the story.

And they’re typically either glowing five-star pieces from satisfied customers or downright abhorrent, exaggerated paragraphs on why your product is the worst thing on the planet.

The customer feedback survey is your solution. Every customer wants their voice to be heard.

Why Customer Feedback Surveys Are Important

Customer feedback surveys are a great way of starting a dialogue, finding out what’s going right (or wrong), and helping your customers to feel valued.

Their benefits can be broken down into two areas: customer support and innovation.

Product Development

You’re always iterating on your products.

But it can be hard to know what your customers want. Feedback surveys allow your customers to contribute to your product development directly.

Quality assurance and focus group tests are one thing, but in the end, your customers are probably more familiar with your products than you are. After all, they’re the ones using them on the regular.

Customer Support

Customer happiness and customer support go hand-in-hand. It’s a simple equation: Customers who have a problem and can give feedback about it are much more likely to feel listened to.

Surveys allow you to create a template to gather this feedback without needing to address every incident in isolation.

How to Create a Feedback Survey

We’re not talking hard-core science, here. Feedback surveys can be managed with ease through Google Forms and PowerApps.

And above all, you’ll want to keep your feedback surveys simple and to the point.

Rule Zero: Keep it Simple

Avoid lengthy questions, avoid complicated terminology, and avoid asking anything that isn’t strictly necessary.

You’re more likely to engage a larger audience that way. Mobile-friendliness is important. See here for a case study of a mobile-friendly solution using PowerApps to gather customer data.

Include Optional Segments

Optional dialogue boxes allow customers an extra spot to express themselves. But not everybody has the time or motivation to voice their concerns.

Don’t make feedback sections mandatory. Leave them optional, and your customers will tell you their thoughts – on their terms.

Customer Satisfaction Score

A customer satisfaction score means data you gather after a process is completed. Usually, it’s after they buy something from you.

Here’s an example survey comprised of two questions: a rating, and an optional feedback form:

  • On a scale of 0 to 5, how satisfied are you with your experience today?
  • Is there anything else you want to tell us?

Customer Effort Score

A customer effect score (CES) measures how easy (or difficult) a buyer’s journey is. Whether they’re trying to return an item, repeat order a product, or get support, it’ll tell you if they’re feeling frustrated with the experience.

A lower effort is always better: The easier it is for customers to get what they want, the more likely they are to use your products.

Measure a CES using a similar scale as above – or simplify it further with “bad”, “average” and “good” categories.

Start Gathering Data

It’s time to step up your customer feedback survey. It’s easier than you think – and automated online tools make analyzing data a breeze.

So what are you waiting for?

Find our article helpful? Have a look at others in our business and marketing categories.

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How your business can benefit from high converting wordpress themes

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Adopt These Risk Management Tips To Ensure Business Success

Themes optimised for conversions are essential to the success of your business. Good design creates a positive impression and encourages visitors to take action, and the lousy design turns them away. That’s why it’s crucial to use an optimised theme for conversions. WordPress themes are designed to be easy to customize, make the most of their functionality, and are incredibly versatile. However, it would be best to make sure that the theme you choose is the right choice for your needs.

A lightweight theme is ideal for your business because it reduces loading time.

A lightweight theme is ideal for your business because it reduces loading time. A website with a slow loading time is less likely to attract visitors resulting in less engagement and fewer conversions. Moreover, an optimised theme for conversions has many valuable tools to boost conversions and build an audience. These features make high converting WordPress themes an excellent choice for your website.

High-converting WordPress themes help you rank higher in search engines.

High-converting WordPress themes help you rank higher in search engines. With a high-converting theme, you’ll get more visitors, more traffic, and more sales. With WordPress, you can create simple pages for your website with ease. Some themes even include a customisable homepage that’s easy to use, but it’s unlikely to be optimised for conversion. Therefore, the best solution for your business is to find a customised theme.

A good theme will have a well-structured layout and allow crawlers to index content quickly.

In addition to using a WP theme to improve conversions, a theme can also help your business increase its search engine visibility. A good theme will have a well-structured layout and allow crawlers to index content quickly, which means it’s more likely to rank well on search engines. By choosing a suitable theme for your business, you can increase your business revenue significantly. In addition to selecting a highly effective template, make sure that you’re using a page building plugin to improve your site’s conversion rate.

By choosing a theme that’s optimised for conversions, you’ll be able to boost your sales and build an audience.

A good theme should be SEO-optimized. A theme with an excellent SEO-optimized structure will help your site rank better in search engines. Choosing a WP theme optimised for conversions will help your business achieve its goals. By choosing a theme that’s optimised for conversions, you’ll be able to boost your sales and build an audience.

The faster a page loads, the higher the chances of conversion.

Another critical aspect of a high-converting theme is speed. The faster a page loads, the higher the chances of conversion. In addition to using a theme optimised for conversions, a good WordPress theme must be fast. A high-converting WordPress theme should also be easy to navigate, and its speed should be within two seconds. If you’re using a premium theme, it’s essential to ensure that it’s compatible with your hosting provider.

The best WordPress themes are easy to customize. The “manage theme options” link in the admin panel of your website will take you to the page where you can select the colour scheme and customize fonts. The same theme can be used for different website areas, including the header. Its simplicity makes it easy to use and maintain, and it’s easy to switch between colours and themes regularly.

Using social proof, security badges, and other features can build trust and feel secure about the product.

A high-converting WordPress theme is more likely to convert if visitors trust the brand. Using social proof, security badges, and other features can build trust and feel secure about the product. A high-converting WordPress theme will also be easy to use. The optimised themes for conversions are easy to customize and will help your website stand out in the crowd. They’re a great way to boost your website’s conversions.

The right theme and customisation from Northern Comfort will make your website look great and be optimised for conversion. The right theme will make your website look good and increase your sales. While most people don’t want to spend money on a theme that’s not optimized for conversions, WordPress themes can help you reach your goals. These themes are designed to make it easy to convert your website, and you can easily convert website visitors into customers with the right WP theme.

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Overview of the Top Five Tools to Learn in Forex Trading

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Overview of the Top Five Tools to Learn in Forex Trading

Forex trading provides people with many jobs – trading the exchange, trading products, margin trading, dealing with risk, and more. There are several tools and software that one can use to ensure that all of the skills and the basic knowledge you need are at your disposal, and you can do something valuable and profitable while you are doing that trading. Here are the top five forex trading tools and software:

Live Trading

Live trading is one of the most basic and effective tools in the entire forex trading spectrum. You open up a spread betting account and set up your strategy in a few minutes. At a minimum, you set a limit on your trades and take an account amount out for the use of both the hourly and a daily limit, as well as a withdrawal amount.

It doesn’t take long to find a trend and start making a trade with professional support that you can contact at any time. You’ll never have to set up your margin for a live trading account, which is a great advantage.

Trader Pro

Trader Pro is a multi-currency trading software that has a multi-tier system. In addition to the standard multi-market feature, it offers three trading currencies with different fees.

The minimum is $200 per month, and the maximum is $1000. With this approach, you can get a live trading experience without the price tag.

TradeWars

TradeWars provides a free option with no charges for margin, no trading limitations, no limit on the overall transaction, and no limits on individual trades. It is open-source software that allows you to trade all popular currencies with over a dollar per trade profit guarantee. The interface is simple and easy to use. Markets.com also comes up with an easy GUI, and you can check it here: www.tradefx.co.za/review/markets-com/.

Although the interface is relatively straightforward and not sophisticated, it is a good tool. The TradeWars team has been growing and developing new features in their software, and the latest version of this software is straightforward and user-friendly, with visual feedback.

FairFX

FairFX is a digital forex trading software that offers a quick and simple-to-use platform, all the tools you need to be in the trading world. You can set up a market, set up margin, and trade all the popular currencies. No matter the amount, you can immediately make a profit.

FairFX also offers trading lessons that teach you how to profit in the forex market. It has an extensive review with practical examples and step-by-step solutions to technical issues. You can quickly learn how to set up a regular trading plan and start a successful trading strategy.

Conclusion

The above four trading software are the most popular web-based trading software, but many others are out there. It is essential to know the differences and make the right decision since you need to choose the best from the crowded industry. Also, the trading software should be reliable, safe, user-friendly, and economical.

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5 Fun Facts About Chinese Porcelain You Probably Didn’t Know

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Did you know that Chinese porcelain has a long and colorful history? This type of pottery is some of the most intricate and beautiful in the world.

In this article, we will discuss five Chinese porcelain facts that you probably didn’t know. We will also explore the origins of this art form and how it has evolved over time.

1. Porcelain Started in China in the Seventh Century

Contrary to popular belief, Chinese porcelain was not invented in the modern era. In fact, it’s been in China for over a thousand years. The first pieces started during the Han Dynasty (206 BC– 220 AD), and they were highly sought-after by collectors all over the world.

During this time, China was one of the most powerful empires in the world. The Tang Dynasty has a reputation for its art and culture, which heavily influenced Chinese porcelain production. Over time, the style of porcelain changed and evolved, but it always retained its characteristic elegance and beauty.

2. It’s Cheap to Make Chinese Porcelain

Chinese porcelain is not expensive to produce. In fact, it’s one of the cheapest types of pottery in the world. This is because the ingredients required to make it are readily available and relatively cheap.

A mixture of clay, feldspar, and quartz makes porcelain. The quality of the finished product depends on the ratio of these ingredients, as well as the rare Chinese porcelain marks. High-quality porcelain can sell for hundreds or even thousands of dollars per piece, but most pieces are much more affordable.

3. Chinese Porcelain is Also Called “China”

When most people think of Chinese porcelain, they call it “China.” This is because the word “China” is actually another name for this type of pottery.

The term “China” was first used in the sixteenth century to describe Chinese porcelain that was being exported to Europe. It soon became popularized and shipped to other countries as well. These days, the word “China” is synonymous with Chinese porcelain around the world.

4. Chinese Porcelain Was Sold on the Silk Road Over 2,000 Years Ago

The Silk Road was a network of trade routes that connected China with the rest of the world. It was named for the valuable silk cloth that was traded along its length.

Chinese porcelain was one of the most popular items traded on the Silk Road. In fact, it became so well-known and coveted that it was often called “white gold.” This is because porcelain was more expensive than gold in many parts of the world.

Over time, Chinese porcelain lost its appeal and fell out of favor. But in recent years, there has been a resurgence in interest, and it is now more popular than ever before.

5. Chinese Porcelain Can Last for Over 1,000 Years

One of the reasons Chinese porcelain is so popular is that it is incredibly durable. In fact, some pieces have been known to last for over a thousand years.

This is because porcelain is made from very hard materials. It doesn’t shatter or chip easily, and it doesn’t fade or discolor over time. This makes it a valuable investment piece, as well as a beautiful addition to any home.

Learn More About Chinese Porcelain

As you can see, there are so many interesting facts about Chinese porcelain. If you’re in the market for this product, learning these facts can help you make an informed buying decision.

Do you want to learn more about Chinese porcelain? If so, check out more of our helpful articles from our blog.

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